Bullring
About Bullring
Bullring is one of Birmingham’s most iconic shopping destinations, bringing together a vibrant mix of high-street fashion, household brands, and restaurants in a contemporary landmark setting.
Located on Moor St in Birmingham, this busy and stylish mall offers far more than a place to shop — it creates a complete day-out experience where customers can browse the latest trends, pick up everyday essentials, enjoy a meal, and make the most of a lively city-centre atmosphere.
With in-store shopping and on-site services available, Bullring is designed to give visitors convenience, choice, and a smooth experience from the moment they arrive.
What makes Bullring especially appealing is the thoughtful way it supports every kind of visitor. Accessibility is a clear priority, with features including an assistive hearing loop, wheelchair-accessible car park, entrance, seating, and toilet, as well as wheelchair rental for added ease and independence.
Shoppers can also enjoy practical amenities such as restrooms and free Wi‑Fi, making visits more comfortable whether they are stopping by for a quick purchase or spending several hours exploring the centre. Payment is simple and flexible too, with credit cards, debit cards, and NFC mobile payments all accepted.
Bullring has earned a strong reputation with customers, reflected in its 4.40 out of 5 rating based on 57,130 reviews. That level of trust speaks to the centre’s ability to consistently deliver a welcoming, reliable, and enjoyable shopping experience.
Whether you are looking for fashion, home goods, food, or a convenient place to spend the day, Bullring offers a polished and customer-focused environment that combines quality, accessibility, and variety in one standout location. For enquiries, Bullring can be reached at +44 121 632 1526.
Quality Products
Carefully curated selection
Expert Staff
Friendly, knowledgeable help
Great Value
Competitive pricing always
Happy Customers
Satisfaction guaranteed
What We Offer
Our Collections
Featured Products
Discover our most popular items and best sellers that customers love.
New Arrivals
Fresh inventory arriving regularly. Be the first to see what's new.
Special Offers
Amazing deals and seasonal promotions you won't want to miss.
Our Story
Shop With Confidence
Whether you're looking for something specific or just browsing, our knowledgeable team is here to help you find exactly what you need.
Our Store
Browse our beautiful space
Customer Reviews
What shoppers say about us
Harri Beau 2 weeks ago
I had a wonderful time walking around the Bullring! I could have easily spent a lot of money there! I was really impressed with the HMV store, I would absolutely go back again, soon! Because it was honestly amazing!
Natasha Kowalski 2 weeks ago
Great selection of shops and places to eat. Very clean
Martin Weir 9 months ago
So having arrived in brum by train we went to explore the ode bullring. I tell you what pal but the place was absolutely heaving for saying the weather had taken a turn for the worse and it was raining, the city is definitely a sleeping giant! We joined the many blues, sky blues, villans and old golds in checking the place out. I tell you what pal but I've never seen a primark or primarni as I call it so big, this bad boy of a store had 4 floors with a cafe, a greggs and even a pre loved section! It really was inspirational and I've not seen or been in another primark like it anywhere it really is an eye catcher baby massive kudos! Had a nosey in the body shop and I tell you what pal but the ode sugar pumpkin 🎃 section was absolutely banging it was a beautiful scent, hand cream, shower gels the full shebang people were going mad for it, reckon this stuffs the new best seller in brum land and the lady working there loved a good natter she was a good egg pal! Ended up getting a my cookie dough from one of the pop ups. It wasnt cheap pal, but i went with the cookies and cream with ice cream and oh my god pal talk about yummy yummy in my tummy or what. It was massive and very tasty indeed pal, I'll let you into a little secret but im sure I put 4 pounds on eating that bad boy! Walking back to the ode train station we were greeted by ozzy the mechanical bull, what a creature, what a construction all 33ft of him, definitely worth a look 👀 The other thing i noticed round ozzy, it absolutely stunk of wacky backy to the point that when I got back on the train my head was nearly touching the roof I was that high on the whiffer! Alot of trains cancelled today however no problems for us and we managed to get 2 seats together on the return journey but again that was a little bit whiffy as someone kept letting tommy squeakers off. A cracking day out though and definitely a sleeping giant there 😴 keep up the fantastic work you brummies 👏
Amarz 5 months ago
Amazing experience. There are so many stores, great restaurants, and plenty of fun activities to enjoy. A brilliant place to spend the day.
A A 5 months ago
I came here not for shopping or eating. My main interest was to see the building itself. I love it! Obviously the futuristic part. Disc cladding is amazing. The weather wasn't too good but I can imagine how impressive this building must be during magic hour...
cherie ko 2 weeks ago
The service here is a wonderful surprise. We came here three months ago, and when we returned today, the server actually remembered us and even mentioned where we sat last time! On top of that, the supervisor, CoCo, treated us with such warm hospitality that it truly felt like a home away from home. We will definitely keep coming back."
SOULPURPOSE 3 months ago
Bullring & Grand Central in Birmingham is easily one of the most impressive shopping destinations in the UK, combining scale, style, and a constant energy that makes every visit feel worthwhile. From the moment you arrive, the atmosphere hits you — busy, vibrant, and full of life, with a steady flow of shoppers, tourists, and locals all moving through the space. One of the standout features is the iconic Selfridges building, instantly recognisable with its futuristic silver disc design. It’s not just a shopping centre; it’s a landmark in its own right and one of the most photographed spots in Birmingham. Inside, the Bullring offers a huge mix of high-street brands, designer stores, and independent retailers, making it easy to spend hours browsing without running out of options. The layout is well thought out, with wide walkways and clear signage that help manage the heavy footfall without it feeling overwhelming. Even at peak times, it still feels accessible, which is a credit to how the space has been designed. The connection into Grand Central adds another layer to the experience, bringing a more modern, polished feel with its sleek interiors and direct access to Birmingham New Street station. Food is another strong point here. There’s a wide variety of places to eat, from quick grab-and-go options to sit-down restaurants, catering to every taste. Whether you’re looking for something casual or a more refined dining experience, you’ll find it without having to leave the area. As the day turns into evening, the entire space takes on a different energy. The lights come on, the streets around the Bullring become even busier, and the area feels alive in a way that few shopping destinations manage to achieve. It’s not just about shopping — it’s about the overall experience. Overall, Bullring & Grand Central delivers on every level. It’s modern, well-maintained, and packed with variety, making it a must-visit whether you’re in Birmingham for the day or just passing
Ahmed Donia 3 months ago
The mall is very cheerful and massive. It has most of the brands and a variety of restaurants including HALAL ones. It's also connected with the grand central train station for convenience. Many parking areas are very close, reasonable prices in a walkable distance in case you don't want to use the center's car park.
uroosa ahmad 2 months ago
I recently visited the Bullring & Grand Central in Birmingham and was impressed by the sheer variety of shops available. It is easily one of the best shopping destinations in the UK. The architecture, especially the iconic Selfridges building with its silver discs, is a must-see for anyone visiting the city. The integration with New Street Station makes it incredibly accessible. You can find everything from high-street favorites like Zara and H&M to high-end brands in this Place. One tip for fellow visitors: make sure to check out the 'Bull' statue for a classic photo op, but be prepared for crowds during peak hours. The signage inside is generally good, but with so many levels, it’s worth checking the digital maps. A great place for a full day of shopping and dining!"
AJMAL KAZMI 2 months ago
Bullring remains the ultimate shopping destination in Birmingham. Whether you are looking for high-end designer pieces, everyday high-street essentials or a fun day out with the kids, this place has it all. The atmosphere is vibrant, the layout is easy to navigate despite its massive size, and it is perfectly connected to New Street Station. A must-visit if you're in the city center. Luxury & Premium Brands: For those looking to splurge, Selfridges is the crown jewel, featuring designers like Louis Vuitton, Burberry, and Gucci. You'll also find premium standalone stores like Hugo Boss, Coach, and Omega. High-Street Favorites: Great for trend-led fashion at reasonable prices. Check out the massive Zara, H&M, River Island, Next, and Mango. Just a short walk away is the World’s Biggest Primark, and within the center itself, stores like TK Maxx offer great deals. There is plenty to keep the little ones entertained and well-dressed: The Entertainer: A massive toy shop that often has live demos. LEGO Store: Always a hit with interactive displays and the "Pick-a-Brick" wall. Build-A-Bear Workshop: Located inside Selfridges for a personalized experience. There are three main on-site car parks: Centre Car Park, Moor Street and Edgbaston Street.
Frequently Asked Questions
Common questions about Bullring
- Thursday: 10 AM-8 PM
- Friday: 10 AM-8 PM
- Saturday: 9 AM-8 PM
- Sunday: 11 AM-5 PM
- Monday: 10 AM-8 PM
- Tuesday: 10 AM-8 PM
- Wednesday: 10 AM-8 PM
Bullring is located at Moor St, Birmingham B5 4BU, United Kingdom, Moor St, Birmingham B5 4BU, United Kingdom.
You can reach Bullring by calling +44 121 632 1526.
Bullring has a rating of 4.4 out of 5 based on 57130 customer reviews.
Bullring features the following accessibility: Assistive hearing loop, Wheelchair-accessible car park, Wheelchair-accessible entrance, Wheelchair-accessible seating, Wheelchair-accessible toilet, Wheelchair rental.
Bullring features the following from the business: Identifies as women-owned.
Bullring features the following service options: In-store shopping, On-site services.
Bullring features the following amenities: Restroom, Free Wi-Fi.
Bullring features the following payments: Credit cards, Debit cards, NFC mobile payments.
Bullring features the following children: Has changing table(s), Playground.
Bullring features the following parking: Free street parking, Paid parking garage, Paid parking lot, Paid street parking.
Business Features
Highlights & Amenities
Accessibility
- Assistive hearing loop
- Wheelchair-accessible car park
- Wheelchair-accessible entrance
- Wheelchair-accessible seating
- Wheelchair-accessible toilet
- Wheelchair rental
From the business
- Identifies as women-owned
Service options
- In-store shopping
- On-site services
Amenities
- Restroom
- Free Wi-Fi
Payments
- Credit cards
- Debit cards
- NFC mobile payments
Children
- Has changing table(s)
- Playground
Parking
- Free street parking
- Paid parking garage
- Paid parking lot
- Paid street parking
Visit Our Store
Stop by and see us. We'd love to help you find what you're looking for.
Location
Moor St, Birmingham B5 4BU, United KingdomPhone
+44 121 632 1526Store Hours
Get In Touch
Have a question? Let us know and we'll get back to you.